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posted by Jay on April 30th, 2009
in on images, film, site launch, website
We’re happy to announce the launch of the Training Rules website, to accompany the award winning documentary film, which is currently screening in a number of film festivals. This is the second site we’ve created for filmmaker Dee Mosbacher—in December last year, we also finished the site for Woman Vision, her film production company (our site launch announcement for Woman Vision).
Training Rules is a great documentary that “examines how women’s collegiate sports, caught in a web of homophobic practices, collude in the destruction of the lives and dreams of many of its most talented athletes.” It just won the Pink Peach award at the 2009 Atlanta Film Festival, and recently inspired a story on CNN Newsroom (“Black Eye for Women’s Basketball”). Definitely keep an eye out for upcoming screenings, if you want to catch it in the theatre, and the DVD release is forthcoming this fall.
It’s been great working Dee, and we’ve had a great creative dialog about how to incorporate and work with images from the film (and complementary imagery and design) on the website. One of the interesting features of the Training Rules website, that’s hard to see, except over time, is how the site is designed to evolve and change as the film’s lifespan progresses from pre-screening to film festivals to DVD release, etc.
We’re also doing regular updates on the site right now, as there are frequent developments with new film festival announcements, news & press, etc. Definitely check it out!
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The site looks great guys – perfect visual connection to collegiate sports. The news stories that display on the front page gave me a quick idea of the stories told in the film.